Riccardo Tisci continues his overhaul of the Burberry brand, after introducing monthly product releases,
a new TB monogram, and a series of limited-edition pieces available exclusively on Instagram and
WeChat.
His latest shake-up comes in the form of the British luxury brand’s Christmas campaign, which has
traditionally featured leading British celebrities in dreamy settings. Although this year’s Christmas campaign is set to be unveiled on Tuesday 13 November across all Burberry channels, the brand revealed its cast on 1 November.
They are presented in a series of portraits which show each cast member wearing Riccardo Tisci’s debut
pre Spring/Summer 2019 collection in a little less merry and little more conceptual take on the holiday
spirit.
This will be the Tisci’s first Burberry Christmas campaign, after joining the heritage fashion house in
March this year.