Robyn Rihanna Fenty, known to the entire globe simply as Rihanna, has just filed documents trademarking her name – a hint that a few new fashion and beauty brands from the star could well be on their way.
With the “Fashion Killa” (as she is dubbed and described by A$AP Rocky in his Rhi-dedicated track) already a familiar face in fashion, with numerous big brand collaborations already under her belt, a heap of designer friends and legions of fans following the star and her ventures, it’s no surprise that the Bajan beauty is thinking about launching her own solo brand.
And with Rihanna and her team having bought the TMs for a wide range of possible products, it seems Ms Fenty now has her pick of lines to launch. The “Umbrella” star has purchased rights to: Fenty Apparel, Fenty Beauty, Fenty Clothing, Fenty Cosmetics, Fenty Face, Fenty Intimates, Fenty Lingerie, Fenty Makeup, Fenty Nails, Fenty Swim, Fenty Swimwear, Boomflick, Fenty Corp, Robyn, Fenty 88 and Rhi Rhi. In other words, for Ms Fenty, the future is full of new namesake-d possibilities.
But while we at SPICE eagerly expect the start of Rhi’s fashion and beauty world domination, we’ve also thought about some of the brand names the star might’ve missed when filing: Fenty Fresh (is a good one, relating to feminine hygiene products to be sprayed before stepping out sans Fenty Lingerie, as the star usually does), Fenty F*** Yous (which could actually be a service one might use for tailor-made comebacks and responses to haterism online – of which Rihanna is Queen) and Fenty’s Frosted Lipsticks (because let’s face it, when her new collaboration with MAC really does bring frosted lips back, she gon’ wan’ mo’ than a slice o’ that pie…);
We’ll look out for more on why Rihanna has trademarked her name and word on which possible new fashion and beauty brands she’s really considering launching. In the meantime, check the star out in A$AP Rocky’s “Fashion Killa” vid, below;
Video & image source: Youtube.com, Mtvhive.com, Instyle.co.uk, Celebuzz.com