SPICE #WCW is none other than fashion woman extraordinaire, Tara Fela Durotoye. Tara is one of the pioneers of bridal makeup in Africa, the brain behind Tara cosmetics, a Lawyer, a mother and a wife. What started as a small business is now of the biggest makeup brands in Africa. She founded her cosmetic brand in 1998, and ever since then, House of Tara has become a household name in the makeup industry.
You can’t talk about Tara and not appreciate how much of an impeccable hardworking entrepreneur she is. In a time when the makeup industry wasn’t a thing, she saw a multi-million industry in a hobby she absolutely loved, she went on to make her dreams a reality and in the process she has created a platform and a path for millions of young cosmetic enthusiasts like herself.
“I was lucky to get my first bride who was the daughter of the chief-of naval staff . Not only was she getting married but she had a massive train of about maybe 18 people”
Born in Lagos state Nigeria, Tara is a graduate of Law from the University of Lagos, and she is a graduate of the prestigious Stanford SEED Transformation Program. With international recognition from the likes of CNN’s African Voices, New York forum Africa and Africa 24, to name a few.
Did you know?
You could catch up with Tara on an all new episode of Glam Mama, showing on Spice TV channel 190 on DSTV and channel 28 on GOTV every weekday at;
7:30 pm Sunday
7:30 pm Thursday
11:30 am on Friday
10;30 pm Saturday.
With a lot of firsts and numerous awards off her sleeves like, The young entrepreneur of the year, wedding planner honorary award for mentoring other makeup artiste, award for excellence beauty category. House of Tara has continued to wax stronger in the game for nearly two decades by serving women of color with prestigious, state of the art makeup products.
Over the years Tara has used her entrepreneurial success to mentor thousands of young entrepreneurs all over Africa. This is one of the reasons why we adore her.