Breast Cancer Awareness Month (BCAM), also referred to in America as National Breast Cancer Awareness Month (NBCAM), is an annual international health campaign organized by major breast cancer charities every October to increase awareness of the disease and to raise funds for research into its cause, prevention, diagnosis, treatment and cure. The campaign also offers information and support to those affected by breast cancer. Wikipedia
Every year the awareness of this deadly life changing disease continues to grow from strength to strength, with public figures and everyday people coming together to pledge their alliance to the fight against breast cancer. Some of the famous days in the month of October for breast cancer include the “no bra day”, the national race, and other days for events scheduled by different breast cancer awareness bodies.
Nigerian cosmetic brand Taos posted a picture on their official Instagram page, themed to suit the special month of October and the cause it represents. A picture from a makeup brand @beautebyliz who used products from the brand to achieve a full face beat, adorned it with an artistic drawing of the famous pink ribbon.