Friday, March 1, 2024

Campaign: Joan Smalls for Missoni’s A/W’14 Collection & Video

The future’s looking, well, bright for model Joan Smalls, who’s just turned 26 and revealed as the new face of Missoni’s Autumn/Winter’14 campaign.

Shot in a space-age setting by photographer Viviane Sassen, the stunner does her thing in Angela Missoni’s new range, alongside male model, Justin Barnhill.


The designer spoke to, explaining of the ads;

“It’s an imaginary world, one thousand years forward, and a surreal and humorous setting comprised of ancient ruins, bright vivid color, metallic shades, sharp geometric patterns, and robotic futuristic creatures – an ideal frame for Missoni’s contemporary and stylish woman.”

Ms Missoni also added, of choosing Joan for the campaign;

“[She] is one of the most famous and adored models of this moment, and she perfectly embodies the spirit of this collection.

With her beautiful complexion, intensity, and strong, contemporary attitude, she seemed to me the ideal protagonist of this campaign, one that puts together past and future, memory and sci-fi, and reality and fantasy.”


Lucky for you, there’s even a chance to see said protagonist in action, as prettifying our screens below, is this fashion film for the campaign, produced by Tomasso Bertani. Enjoy;

Video & image source:

Other Articles



Please enter your comment!
Please enter your name here