If you haven’t yet heard, Balmain’s creative director, Olivier Rousteing has teamed up with NikeLab, to create a men’s and womenswear range of sporting and style’s dreams – a range almost too chic to break a sweat in.
And, not just content with making the things, he’s modelling the things too, in a campaign shot by Nick Knight and styled by Oliver Spencer.
In the shots, models like Riley Montana, Maria Borges and Doutzen Kroes star alongside footballing legend Cristiano Ronaldo, and are seen ‘playing’ to their aesthetic strengths – looking hot around a set of fine, French furniture and draped around some drapes in a nod to Rousteing’s Parisian roots.
The campaign is very much something from the brain of the designer, and while Nike’s logo is in there somewhere, this is definitely more within Balmain’s playing field. But take a look at the rest of Olivier Rousteign’s campaign here below, and tell us @SPICETVAFRICA what you think to the NikeLAB x OR collection.
Image source: @Olivier_rousteing