At last, the campaign we’ve been waiting for; Willow Smith’s debut ad for Chanel, has arrived – a campaign for the brand’s Autumn/Winter’16 eyewear collection. And wow do we like what we see.
The 15-year-old singer, actress and model, who became Karl Lagerfeld’s muse back in March, is photographed by the creative director for the still ads, as well as starring in a couple of short videos.
Rocking her signature short locs, feline eyes and brandishing her bohemian brand of swagger, Willow dances in front of the lens, with Chanel explaining via official statement;
“A multifaceted artist, writer-composer-singer and actress, Willow Smith is the embodiment of her generation’s spirit. Her youth and energy charmed Karl Lagerfeld, who has invited her to join the family of Chanel muses…
READ MORE: CHANEL ANNOUNCES WILLOW SMITH AS BRAND AMBASSADORSwathed in jewels from the Fall-Winter 2016/17 Ready-to-Wear collection, she breathes new energy into the world of Chanel eyewear.”
Willow on the other hand, simply revealed a pic of the campaign to her Istagram page, with the short caption;
“<“Cool story bro”> @chanelofficial”
Team SPICE love the mood and the styling throughout the campaign, which see Willow rocking heaps of bedazzled accessories including a belt about her neck.
Watch both videos released so far and let us know what you think to Willow Smith’s first campaign for Chanel’s Autumn/Winter’16 collection, by tagging us in your thoughts online @SPICETVAFRICA.
Video & image source: Allure.com, Glamour.com, Youtube.com
