In a super cool shoot for Notion Magazine, experimental photographer Edmund Fraser has lensed “Breaking the Mould” – an editorial made up of moving images (gifs).
Starring Elite model Maddie Seisay, the shoot is styled by Rhona Ezuma and sees clothes a-moving for an impactful portrayal of fun, youth and fashion.
Glimpse it here, below;
Image source: Planetnotion.com
