Monday, October 2, 2023

Maybelline New York Launches in Nigeria

Maybelline New York is the “number one make up brand worldwide”, available in over 129 countries.

The Maybelline New York brand was invented in 1914 and is still going strong almost 100 years later, the brand will be 100 years old next year. Surely you know that famous tag line ‘Maybe she’s born with it, Maybe it’s Maybelline.’?

For those of you who are yet to know, Maybelline NY is now in Nigeria. A formal cocktail event was held in October to launch the brand in Nigeria and as a first feat in Nigeria, it was the official makeup sponsor of the Guaranty Trust Bank Lagos Fashion & Design Week.

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Maybelline is a beauty brand with fashion in its DNA and for the brand, it is a mission to take the latest fashion looks from catwalk to sidewalk, making them accessible to the everyday fashionista. Currently Maybelline sponsors 14 Fashion Weeks across the world including the prestigious Mercedes Benz Fashion Week in New York. This year, it will be adding the Guaranty Trust Bank Lagos Fashion & Design Week as its 15th.

Maybelline has partnered with the legendary MUA Bimpe Onakoya as the brand’s Artistic Director for Nigeria.

Below are pictures from the formal cocktail launch event


Agbani Darego


Idorenyen Enang (Managing Director L’Oreal Central West Africa) & Thomas Isibor – Sales Director L’Oreal Central West Africa


Ebony TV’s Zainab Balogun & Lamide Akintobi


Sekou Coulibaly (General Manager Consumer Products Division, L’Oreal West Africa) & Agbani Darego


Jumai Shaba, Elohor Aisien & Fade Ogunro


Isio Wanogho, Kelechi Amadi-Obi & Kaylah Oniwo


Bimpe Onakoya & Kelechi Amadi Obi


Bayo Hasstrup & Banke Meshida Lawal


Glam Report TV Ladies: Fade Ogunro, Didi Ocheja & Michelle Dede


Maybelline Hostesses at the event

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