Sunday, September 19, 2021

#Tuesday10: Reasons to Look Forward to Lagos Fashion & Design Week 2015

Can’t wait for Lagos Fashion and Design Week to kick off tomorrow? Same here, what with so many great designers set to showcase and top attendees making the event one not to be missed.

In fact, there are so many reasons to get grabbing your ticket (if you haven’t already) that’s it’s hard to find a reason not to attend, and below are just 10 of the things telling you to find your way there.

Have a look and see if these reasons are the source of your excitement for LFDW too.

1. Like, Have You Seen the Schedule

Seriously, the line up for this year’s edition of Lagos Fashion and Design Week (see it here) is a scorcher, with top labels like Iconic Invanity, Maki Oh, Bridget Awosika and more showcasing across the four days – Tiffany Amber down as the opening show and Lanre Da Silva-Ajayi closing.

Designer Lanre Da Silva-Ajayi taking her final bow at last year's LFDW
Designer Lanre Da Silva-Ajayi taking her final bow at last year’s LFDW

Surely, whether you’re an industry insider or someone who fuels its booming business with regular spots of designer  shopping, you’ll be excited to see what these talents bring to the runway for next season – because you’re going to report on it for work or are attending to add to your next season’s wardrobe wish list.

A cute look from Sophie Zinga's showcase last year
A cute, embellished look from Sophie Zinga’s showcase last year

Team SPICE are super-excited to see Sophie Zinga (day 1), Orange Culture and Loza Maleombho (day 2), Andrea Iyamah and Eki Orleans (day 3), and Weizdhurm Franklin and T.I Nathan (day 4) in particular, but with a line up this good there isn’t a show we are willing to miss – make sure you get your tickets pronto.

2. The Star-Spotting

Genevieve Nnaji on the front row at LFDW 2013, besides Dimeji Alara
Genevieve Nnaji on the front row at LFDW 2013, besides Dimeji Alara

If you’ve never been to Lagos Fashion and Design Week before, you’ll still know that it’s pretty much a celeb trap, with the most well-known faces turning up in the most well-known wears, too.

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Temi Dollface doing her quirky thing at the 2014 LFDW

Stars you’re certain to see strutting their stuff and taking to the front row include Temi Dollface, Genevieve Nnaji, Seyi Shay and Omotola (no doubt rocking her beloved brand Iconic Invanity by Nancy Nwadire), so do come along with your cameras at the ready.

Rita Dominic is always one to be seen on the Frow at LFDW too
Rita Dominic is always one to be seen on the Frow at LFDW too

3. The Chance to Predict the Future of Fashion

A look from Re Bahia's 2014 collection, with the designer set to showcase at this year's event too
A look from Re Bahia’s 2014 collection – jury’s out over what the young designer will showcase at this year’s event

You can pretty much take your seat along the runway to be a seat in a time machine, because what you’ll see walking past you is in fact the future – for your wardrobe at least.

A look from Orange Culture's 2014 showcase. Team SPICE can't wait to see his Spring/Summer'16 collection walk the ramp at LFDW
A look from Orange Culture’s 2014 showcase. Team SPICE can’t wait to see his Spring/Summer’16 collection walk the ramp at LFDW

With every model clad in the clothes we will all be scrambling to own come Spring/Summer’16, the Lagos Fashion & Design Week tent is your style’s version of Dr Who’s Tardis, or Dr Emmett’s Delorean… Enough reason to want to attend, and especially if trend-forecasting or being on the pulse of fashion is your thing.

4. It’s the Place to Figure Out Your Next Beauty Moves

Maybelline's mini shocase at last year's event
Maybelline’s mini shocase at last year’s event

As well as being the place to sort out plans for your Spring/Summer’16 wardrobe, you can plan your next season beauty move too, with models’ faces being paired with the best looks to go with their amazing ensembles.

Lisa Folawiyo's models wore quirky top-knot looks to last year's showcase
Lisa Folawiyo’s models wore quirky top-knot looks during last year’s showcase

Will 2015’s catwalk at LFDW follow those of New York, Paris, London and Milan’s by championing natural tresses? Will this runway be dominated by red lips or purple? You’d best be on the Frow to find out…

5. The Chance to Reminisce on the Past

Weizdhurm Franklin's 2012 collection
Weizdhurm Franklin’s 2012 collection, which featured a fierce floral print and over-sized hat

The simple act of looking ahead is also a great trigger for reminiscing on the past of your favourite fashion designers; a chance to see the leaps and bounds they’ve come along following their previous showcases, and spot which signatures or style statements they’ve continued into 2016.

Weizdhurm Franklin's 2014 collection
Weizdhurm Franklin’s 2014 collection, which also brought florals and a floppy hat to the ramp

Die hard fashion fans and industry insiders will know this is part of the fun of Fashion Week – and whether or not you’re that into fashion design, do a little bit of research on your fave designer and see if  you don’t enjoy playing ‘spot the difference’ during their showcase.

6. LFDW’s Growth

Backstage at LFDW's 2012 event
Backstage at LFDW’s 2012 event

And it’s not just the designers’ progression we at SPICE will be examining, but the platform itself, with this edition of Lagos Fashion and Design Week marking its 5th year running.

Stylist and fashion consultant Arieta Mujay working backstage at the 2012 LFDW
Stylist and fashion consultant Arieta Mujay working backstage at the 2012 LFDW

Backstage at LFDW's 2014 edition, where Lanre Da Silva Ajayi's models prepared to showcase
Backstage at LFDW’s 2014 edition, where Lanre Da Silva Ajayi’s models prepared to showcase

Taking Nigerian fashion beyond Africa and bringing the international press to Lagos for the event has been one of the many highlights of the platform – one that leaves it unrivalled in terms of fashion events happening inside the country – and with its new partner, Heineken and reigning collaborations with the British Fashion Council, designer participants and those sitting down to watch the show will be in for a treat, with each year running smoother and looking sleeker than those before it.

We don’t doubt that the 2015 Lagos Fashion and Design Week will see the platform geared up a notch (hey, it may even run closer to clockwork), hence we, like everyone else attending, can not wait for it to begin!

7. The Networking

Fashion industry insiders at LFDW's 2015 press event last month
Fashion industry insiders at LFDW’s 2015 press event last month

And did we mention schmoozing? Because the event boasts plenty of it, and is one of the best places to be if you’re trying to grow your network.

At Lagos Fashion and Design Week, local and international press will be in attendance to cover the action on and off of the catwalk, and other industry experts (asides journalists and editors) will be around too, ready to meet likeminded individuals and soak up the atmosphere.

Time to get those business cards printed…

8. The Style-Spotting

Vlogger and photographer Yagazie Emezi in a velvet maxi dress, which she paired with trainers for the 2014 LFDW
Vlogger and photographer Yagazie Emezi in a velvet maxi dress, which she paired with trainers for the 2014 LFDW

As well as being the place to get your name out there, rub shoulders with the stars and network with the professionals, this is the place to become inspired or in deed show off your own wardrobe and sense of style.

Blogger and stylist Ezinne Chinkata at LFDW last year, wearing a Ukulele twinset and Missoni bodysuit
Blogger, stylist and store owner Ezinne Chinkata at LFDW last year, wearing a Ukulele twinset and Missoni bodysuit

Bloggers, models, magazines editors and more will congregate at Lagos’ Federal Palace Hotel over the next four days at Lagos Fashion and Design Week, so you’re best to come along with your style signatures or bring a camera to capture other people’s.

10. The After Parties

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Temi Dollface enjoying LFDW’s after party last year

You might also want to bring your best dance moves because the after party situation is not something to ignore.

With many events going on during the week, you need to keep your ear to the ground to find out where the best ones are happening, and be sure that you’re ready to work that room like a pro.

Genevieve Nnaji at the 2013 LFDW after party
Genevieve Nnaji at the 2013 LFDW after party

However, if you’re lucky enough to be considered a VIP (or can look the part and make friends with some one who is) you may well find yourself at the official closing cocktail party, which is always a lot of fun.

10. It is THE ONLY Place to Be

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Models taking selfies at last year’s event

Lastly, one final reason we’re looking forward Lagos Fashion and Design Week? The simple fact that it is the place to be – the only place those involved or in love with the industry will be come tomorrow at 5pm.

It may last for just four short days, but we guarantee we’ll all be talking about it for nearly 400 days after, until the next edition takes place in the beloved city of Lagos.

Got your own reasons you can’t wait for the event to kick off? Tell us in the comments box or online @SPICETVAFRICA why you are itching for the 2015 “Celebratory” edition of Lagos Fashion and Design Week to begin – and don’t forget to grab your tickets!

Image source: Lagosfashionanddesignweek.com. Onobello.com

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